Custom Design
From ₹4,500
Bring a photo, a Pinterest board or a half-formed idea. We sketch it, choose the cloth together and build the pattern from your measurements.
- Sketch & consult
- Pattern drafting
- Two fittings
Est. 2026 · Fabric & Boutique
Dressed for the momentsthat matter
Hand-picked fabric, custom design and boutique tailoring — from the everyday kurta to the bridal lehenga that ends up in every photograph. Chosen, cut and finished in one small shop, by people who will remember your name next time.
Banarasi SilkZari border
Blush GeorgetteFeatherweight
Antique TissueGold shot
Sage ChanderiHand-woven
Bridal LehengaAnarkaliBlouse FittingSaree DrapingIndo-WesternKurta SetsHand EmbroideryAlterationsFestive WearCustom Design
by sona
Founder & head designer
The Atelier
A small shop that
refuses to rush
साज means adornment — the finishing that turns a length of cloth into something worth wearing. We keep the shop small on purpose, so every piece leaves with someone's hands on it.
- 01Chosen by handEvery bolt on our shelf was felt, held to the light and haggled for in person.
- 02Cut to your measureA pattern drafted from your own measurements, a toile where it matters, and a fitting before the final stitch.
- 03Finished properlyBound seams, hand-set hooks, pressed edges. The parts nobody photographs.
What we make
Four counters, one standard
Walk in for a metre of cotton or a wedding wardrobe — the same pair of eyes checks the fall of it before it leaves.
Bridal Couture
From ₹28,000
Lehenga, sharara or a saree set with a blouse cut to your measure. Hand embroidery, zari and the long fittings a wedding outfit deserves.
- Hand work
- Trial garment
- Home visit
Fabric Counter
By the metre
Silk, chanderi, georgette, cotton, tissue and linen — sold by the metre, with an honest opinion about what will work for the occasion and what will not.
- 200+ bolts
- Swatch service
- Fresh stock weekly
Boutique Stitching
From ₹900
Blouses, kurtas, suits, palazzos and school-run everyday wear. Quick turnaround without the shortcuts that show after one wash.
- 7-day turnaround
- Fit guarantee
- Free alteration
The Fabric Counter
Feel it before you fall for it
A rotating shelf of about two hundred bolts. These are the ones people keep coming back for — ask for a swatch and take it home to the light you'll actually wear it in.
Banarasi Silk
Bridal · Festive
₹1,850/m
Blush Georgette
Anarkali · Saree
₹640/m
Antique Tissue
Lehenga · Dupatta
₹1,200/m
Sage Chanderi
Kurta · Suit
₹780/m
Deep Plum Velvet
Winter · Jacket
₹1,450/m
Ivory Cotton Silk
Everyday · Office
₹420/m
Prices are per metre and move with the market — call the shop for today's rate.
How it goes
Five visits, start to wear
No mystery, no vanishing deadlines. This is exactly what happens between walking in and walking out with it.
Step 1
Talk
Fifteen minutes with a cup of chai. What's the occasion, what do you already own, what have you never been able to find done properly.
Step 2
Choose
We pull bolts off the shelf and let you see how each one falls. Colour lies under shop lights, so we walk to the door and check it in daylight.
Step 3
Measure
Taken carefully and written on your own card, so the next visit starts where this one finished.
Step 4
Fit
A fitting before the finishing. This is where a good garment separates from an almost-good one — nothing is closed up until it sits right.
Step 5
Finish
Pressed, bagged and checked one last time. Free alteration for thirty days, because plans and occasions change.
What they said after
The fit was right in a way nothing off the rack has ever been. She pinned it three times and would not let it go out until she was happy with it.
Took my mother's old saree and built a whole lehenga around it. Everyone at the wedding asked where it was from.
Honest about what would work, which is rare. Talked me out of a fabric I loved and was completely right.
Come by
Bring the photo
you saved
Walk-ins are welcome for fabric. For stitching and bridal, a quick call first means we can give you the table and the time you need.
- Address
- Shop No. 12, Main Market Road Near the temple gate
- Hours
- Mon – Sat · 10:30 am – 8:30 pm Sunday by appointment
- Phone
- +91 00000 00000
- @saazbysona
Fabric · Custom design · Boutique tailoring
Bridal & festive couture